Ladbrokes Deploys Playtech Games

August 1, 2013

Ladbrokes online casino is one of the top international online gambling brands around. It has been in operation for almost two decades, and has one of the largest player bases in existence. It is available in just about every country that allows online gambling, and has a massive yearly turnover in wagers and wins.

So Playtech, the developer of online slot games, must be incredibly please to be chosen by Ladbrokes online casino to supply video slots and other online gambling games that will be included on the Ladbrokes site.

Playtech has developed a bespoke online slot solution for Ladbrokes online casino, and all of the Playtech developed video slot games will appear under a new section of the Ladbrokes online gambling site, simply titled Vegas.

This potentially gives Ladbrokes online casino access to the full Playtech product lineup of over 400 online gambling games, most of them in the online slot category. So whilst Playtech has done well to sign this deal, Ladbrokes is also set to benefit significantly from it.

It was not so long ago that Playtech had a bust up with another major international online casino site, William Hill. We are sure that Ladbrokes saw the termination of the partnership between Playtech and William Hill as a good indication of the fact that Playtech was ripe to sign another major distribution deal for its video slot games. A shrewd move by Ladbrokes if this is the case.

Both of these companies, Ladbrokes and Playtech, have indicated that they believe the addition of these Playtech developed online gambling games to the Ladbrokes online casino site will generate a healthy chunk of revenue for both companies going forward. Combining Playtech’s experience and knowledge of developing high quality video slot games, and Ladbrokes quite obvious success as a premier online casino site, we can’t fault this conclusion at all, we think it will work out well for both parties.

Of course, it is also good news for us online slot fans, as we now have access to the entire Playtech product line up, through a major, reputable and totally trustworthy online casino site in the form of Ladbrokes, so everyone is a winner!

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