New Bally Technologies Partnership

June 20, 2012

When two major players on the online casino market team up, you expect something special. So when we heard that the iGaming platform, which is developed and operated by Bally Technologies, has been chosen by Ongame Networks Ltd we just knew we had to report on it.

The iGaming platform which is the main product of Bally Technologies, has won several awards this year for innovation, and this has far extended the reach of Bally Technologies within a market which was previously dominated by the likes of Playtech and Microgaming. It seems every week we are hearing of at least one major online casino operator making as switch to the Bally Technologies platform. On top of this, as we reported last week, Bally Technologies is the first online gambling company to be recommended for a US online gambling license. In fact, we predict that Bally Technologies will emerge as the leading online slots platform developer during the rest of the year.

Initially, Ongame Networks Ltd will be deploying the iGaming platform the enable online poker play. Although we are sure that once the online poker rooms are operating fully, we will start to see online slots deployed also.

A representative from Bally Technologies has stated that, "Bally is pleased to offer Ongame's proven poker platform, which will provide a unique offering through its integration on Bally's iGaming platform. Bally Technologies and Aristocrat Technologies have agreed to offer Ongame as one of their preferred poker solutions, thus creating a combined liquidity pool for our customers."

This is actually a pretty major deal, and one which will no doubt be picked up by other online slots sites. Bally Technologies partnering with Ongame Networks Ltd is the kind of B2B working relationship which often leads to great advances within the marketplace, and we are sure we will see interesting things happen as a result of this newly created partnership. We will bring more news as we discover it, but we are sure this won’t be long, as Bally Technologies has a history of moving with lightning speed and efficiency once the ball is rolling. So check back soon.

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