Spin and Fly!

March 2, 2012

We report on some truly strange things here from time to time, and this news post was originally scheduled to fit into that “odd online gambling happenings” category. However, in the process of preparing this news post, we came to realize this is actually one of the coolest pieces of industry news we have heard in a long time.

>Ryanair are one of the most successful budget airlines around. This Irish airline, noted for its entire lack of frills, and the fact you have to give the inflight magazine back at the end of the flight, as well as purchase even water to drink, has once again shown it knows how to extract every last penny from its passengers.

Ryanair have been talking with 888 Online Casino, about forming a partnership to provide online gambling as a form of inflight entertainment. Passengers will be able to play online slots, online poker and a variety of other casino games whilst in the air!

It seems that passengers will be playing in a kind of closed loop system, competing for prizes, Ryanair vouchers and air miles. So it does not look like passengers will have full open access to the 888 Online Casino sight.

Now think about it, this is actually a pretty darn shrewd move on the part of Ryanair. There are few things quite so mind numbingly boring as a plane flight. This means there are plane loads of bored people, just looking for something to keep themselves occupied. They can’t run away, they are stuck on the plane. The inflight entertainment system is free to pump them with marketing strategies; they can’t even switch it off! We can definitely see a high percentage of people reaching for their credit card and spending a few dollars just to get rid of the advertising!

This is a seriously cool thing though, especially for us online gamblers. We will be able to play many of the excellent 888 Online Casino games whilst in flight. It doesn’t take much imagination to think of Ryanair actually setting up some form of progressive jackpot pool, probably paying out in air miles. Time will tell if this is a success or not, but we are saying it will be, it’s the coolest news so far this year.

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